Category Archives: Social marketing

Come see my new pretty conference banner & win a prize #giveaway #swag #OIBF2017

I finally ordered a vertical banner for use at conferences. Sweet ‘n Spicy Designs, who does most of my book covers, designed the banner. (She did all the covers in the sidebar except for Krinar’s Desire & Embrace the Romance). … Continue reading

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Posted in Contests, Science fiction romance, Social marketing, Special promotions | Tagged , , , , , , , , , , , , | Leave a comment

For my 8-year authorversary: 12 Truths About Publishing…

Eight years ago this month, I received my first book contract! Intimate Submission was accepted by Black Velvet Seductions, which kicked off my publishing career. Since then, I’ve published more than 30 books, worked with five different publishers, went Indie, … Continue reading

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Posted in Romance writing, Self publishing, Social marketing | Tagged , , , , , , , | 52 Comments

Where to advertise your free book…part 3 of a series

Welcome to part 3 of my series analyzing the results of a two-month free campaign. If you want to know what I did and how I did it, please refer to Part 1 and Part 2. In today’s segment, I’m … Continue reading

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Posted in Self publishing, Social marketing, Special promotions | Tagged , , , , , , , , , , , , | 26 Comments

Free book promotion analysis part 2…

If you’re just tuning in now, you should read part 1 of this 3 part series on my free book promotion. If you’ve already read it, on with the show…. After the success of my  free book promotion of Stranded with … Continue reading

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Posted in Self publishing, Social marketing, Uncategorized | Tagged , , , , | 22 Comments

Analysis of a free book promotion: what I did, why I did it, & the results…part 1

I’m probably one of the last Indie authors to drink the make-your-book free Kool-Aid. I knew the strategy behind a free promotion: give away a book to sell more books. But, I didn’t know if it would work for me, … Continue reading

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Posted in Self publishing, Social marketing | Tagged , , , , , , , , | 16 Comments

Got a newsletter? Now what? How to get subscribers…

One of the first questions authors have after opening a newsletter email list account is, “Now what? How do you get people to subscribe?” It’s not as daunting as it seems. I use MailChimp for my email newsletter list, but … Continue reading

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Posted in Romance writing, Social marketing, Uncategorized | Tagged , , , , , , | 15 Comments

From hobby to ‘jobby’: 5 ways to turn a love of reading & books into a business

Writers aren’t the only ones who can transform their passion into a career. Readers can turn their love of books into an income stream, too. Here are five business ideas for readers and/or book lovers. While these opportunities won’t make … Continue reading

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Posted in Life 101, Social marketing | Tagged , , , , , , , , , | 2 Comments

8 reasons why book promotions work and why they don’t…

Have you ever wondered why one author can have a big success promoting a book in a certain way but when you try, it doesn’t work?  There are many factors that can affect the success of a promotion campaign. Here … Continue reading

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Posted in Social marketing | Tagged , , , , , , , , | 32 Comments

Why be positive? Why I started daily #Motivation memes

Monday through Friday on Facebook, I post a daily “Motivation,” a positive, inspirational message. Many people have responded to it “positively,” and I get quite a few thank yous and shares. I’m happy when a message I’ve posted helps somebody, … Continue reading

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Posted in Life 101, Relationships, Social marketing | Tagged , , , , , , , | 8 Comments

How you can use MailChimp star ratings for newsletter subscriber maintenance

Did you ever notice that MailChimp gives your newsletter subscribers a star rating? The stars rank your subscribers according to their engagement with your newsletter. The higher the rating, the more engaged they are. 1 star is a negative rating. … Continue reading

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Posted in Self publishing, Social marketing | Tagged , , , , , | 14 Comments